Client
Rohto
Let Your Eyes Come Alive. Social redesign and refreshed visual identity built around the vivid experience of life through sight.
Social Campaign
Summer Drop
A five-week social campaign celebrating more fun in the sun. Four weekly product drops plus one grand prize giveaway highlighted eye protection from sunlight and screen irritation.
Winner Fulfillment
Each weekly winner received a curated P.R. box featuring Rohto eye drops alongside partner brand gifts. Winners experienced the complete campaign through beautifully packaged products delivered directly to their door.